Fractional CMO Services

Many industrial MRO companies don't have a robust marketing organization--if they even have one. But many distributors and manufacturers and seeing the growing need for this expertise. By leveraging Rivet|MRO's Virtual Chief Marketing Officer program, you can instantly add marketing leadership to your executive team.

Many industrial MRO companies don't have a robust marketing organization--if they even have one. But many distributors and manufacturers and seeing the growing need for this expertise. By leveraging Rivet|MRO's Virtual Chief Marketing Officer program, you can instantly add marketing leadership to your executive team.

 
If you don’t have a chief marketing officer, rent one.
— Dr. Alan Beaulieu, ITR Economics

Click here for more on marketing from Dr. Beaulieu.

Virtual chief marketing officer program for industrial mro clients

For organizations that need senior-level marketing experience, insights and guidance; let us act as your Chief Marketing Officer on a fractional basis. 

Tim Rasmussen Principal, Rivet|MRO

Tim Rasmussen
Principal, Rivet|MRO

Tim Rasmussen, our principal, has CMO experience with several firms, including ITW Pro Brands., where he lead the marketing communications and product management teams for brands like LPS, SCRUBS, DYKEM, Rustlick and Accu-Lube. He has built and developed high-performing teams that have professionally executed broad, fully integrated marketing plans to drive growth and can do the same for your organization.

Tim can serve as a member of your management team, working with your existing resources--or helping you to build and develop them. Services available include:

  • SWOT Analysis
  • Market Segmentation
  • Positioning Strategy
  • Marketing Plan Development
  • Executional Oversight (internal or external resources)
  • Creative Direction
  • Project Management
  • Team Building/Development
  • Hire/Train Employees

Contact us to learn more about fractional CMO services by clicking on the button below.

As the average CMO lifespan decreases--and CMO hires become riskier--why not test drive the CMO concept first? Exlplore this page to learn more about Rivet|MRO's fractional CMO services.

As the average CMO lifespan decreases--and CMO hires become riskier--why not test drive the CMO concept first? Exlplore this page to learn more about Rivet|MRO's fractional CMO services.

If ongoing fractional CMO services don't meet your need, Rivet|MRO has one-off marketing tele-consulting packages perfect for any industrial MRO business.

If ongoing fractional CMO services don't meet your need, Rivet|MRO has one-off marketing tele-consulting packages perfect for any industrial MRO business.